Tata Nano Delivery On Availability

By Denise Baptiste

Published: Monday, November 22, 2010, 14:58 [IST]

In proportion to the decline in the craze, Tata Nano is making easy availability in select cities of Bihar, Chattisgarh, Andhra Pradesh, Jharkhand and Gujarat. Hence, the bookings for Nano may gradually go off as the open-sale of this world"s cheapest car has already commenced in West Bengal, UP, Mahrastra and Karntata. The dealers will hereinafter deliver Tata Nano depending upon the availability, said a statement from the company.

So far the Nano has been delivered on basis of bookings made directly to the company. But the company has now got the production capacity increased due to the operations from its two facilities- Pantnagar in HP and Sanand in Gujarat. The Sanand plant came off after the company had to succumb to the local resistance in Singur, West Bengal, for erecting its facility. The commencement of production from Ssanand from this June has eased the delivery for the bookings made since 2009.

Further the open sale of Tata Nano was initiated in Kerala coinciding the much hyped Onam festival. In a bid to make more business with its Nano, Tata Motors has formed a financial tie -up with more than 26 nationalized banks for helping the customers avail loan for the purchase of Nano. Another major push towards selling this Nano is the free trail drive from the local dealerships and exclusive Nano access points. So far Tata has selected 1.6 lakh customers out of which 1 lakh customers will be delivered Nano by this year end. Once the Sanand facility is upgraded to 20000 monthly units by this December, the remaining bookings will be cleared. However, Nano is yet to convince more customers free from the complacency regarding the fire incidents.

Article Published On: Monday, November 22, 2010, 14:52 [IST]

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