Rolls Royce Pinning On Indian Market

By By: Vicky.in

Published: Monday, December 6, 2010, 15:54 [IST]

For the world class car maker Rolls Royce the Indian car market is too strong for the luxury cars. If any source views the Indian auto market as the ideal platform for two wheelers, passenger cars and utility cars then it will be disproved. This has made the British car giant Rolls Royce to treat this market as its third largest in the Asia Pacific region after China and Japan. Rolls Royce"s vehicles are normally priced at Rs4.25 crore and in the last year the company sold 10 units and aims to increase this to 70 units this year.

Rolls Royce is pinning on the hope of grabbing the growing economy and purchase power of the target customers. The company"s Manager for Asia Pacific said there has been full capacity on date and the Indian car market has been responding well there by becoming the third largest in the region. Of the three markets in the region, China has the largest numbers with 8 dealerships who sell Rolls Royce in 100s, followed by Japan which has two dealers. In India too the company has two dealers, in Mumbai and in Delhi selling 5 ranges from its stable models - Phantom(Rs3.75 crore - Rs4.25 crore) and Ghost (Rs2.8 crore).

Rolls Royce anticipates more number of sale in Ghost this year- 50 units-. The global sale volume for Rolls Royce for the past ten months was 2007 units against 531 units in the corresponding period of 2009, when the net sale for the previous year stood at 1002 units.

Article Published On: Monday, December 6, 2010, 15:50 [IST]

Read more on: #new car #rolls royce #suv

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