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"Mercedes Magazine" Made In Non-Wood Paper!
Mercedes Benz is a vibrand kaledioscope of interesting reads including myriad topics on various aspects like high end products and services. Accessories & fashion, hobbies and holidays, communication and entertainment, are some of the areas that this publication depicts. Apart from giving readers the latest updates on the brand, the magazine will cover the global lifestyle of the rich, the famous and the creative.
Besides these, sections on the Mercedes-Benz history and heritage, production & future technology are incorporated for the automobile fans. The vivid writing and stunning colour spreads by seasoned writers and photographers enhance the look and appeal of the magazine matching with the global standards of the publication. The first edition of the magazine also contains a special piece written by the Bollywood actress Vidya Balan on her association with Mercedes-Benz & her love for cars.
Actres Vidya Balan said that it gave her immense pleasure to be associated with an illustrious brand like Mercedes Benz. The Mercedes magazine will be a ready reckoner for all the news with regards to lifestyle, fashion, travel, leisure and of course will include latest news on the best luxury car-maker in the world. Albur said that Mercedes is delighted to introduce the magazine here in India, and reflects philosophy of living in luxury the smart way resonating with the lifestyle statement of the company's extremely exclusive and crème-de-le-crème set of customers. In the magazine, the readers will discover a vibrant cultural tapestry from all over the globe in its pages, covering celebrities, fashion, high-end living, exotic travel destinations, fine dining, art and the latest happenings from Mercedes-Benz and 20 per cent of the magazine will be dedicated to local content.
The Indian edition of the Mercedes magazine is for private circulation only and would be couriered complimentary to Mercedes-Benz customers in India. However, it would be open to external advertisers with whom the luxury car-maker shares a good synergy. The initial print run will be 15,000 copies quarterly which will be audited by BPA Worldwide, a leading global authority on printing audits. The magazine will also be available at dealerships as take-away for the customer.
Published quarterly, the magazine will be circulated to the exclusive clientele of Mercedes Benz in India and to the ever growing group of people who aspire to be a part of the Mercedes-Benz family. In India, the magazine will be published by Maxposure Corporate Media Pvt Ltd, India. The global edition of the Mercedes magazine is printed in (non-wood paper) in over 40 languages and is in its 55th year of publication. It has country editions across Germany, France, Italy, Netherlands, UK, Spain and Middle East. Now, India joins the ranks of these elite nations with the local edition of Mercedes magazine.
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