Get ready to welcome Kia cars in India soon!

By By: Vicky.in

Published: Tuesday, June 22, 2010, 16:48 [IST]

Kia, part of the Hyundai's small car ally plans to enter India. Kia is one of the largest car maker in the world selling 16 lakh vehicles per annum across the globe through its cars produced in 14 plants that too located in major markets like the Germany, Australia, China and US.

Kia feels that the auto market in India is promising these years than 4 years back when it attempted to enter but withdrew due to sluggish sales of cars. In order to understand the Indian auto market intensely, the South Korean maker has given this job to a global consultancy to conduct product clinics so as to test its cars on Indian roads.

Kia is more confident on Indian market because of Hyundai's success in the country. Being the second largest car maker in India, Hyundai sold more than 42000 cars in May 2010. Hyundai has also achieved massive milestones in exporting its cars from its Chennai manufacturing plant.

Now, it will be very interesting to know about the marketing strategy and Kia's portfolio in India, because Maruti Suzuki is the leading auto maker in India, but with the fourth largest car maker Hyundai-Kia group entering with a host of cars, will stir the Indian auto market for sure!

Article Published On: Tuesday, June 22, 2010, 16:10 [IST]

Read more on: #automobile #hyundai motors #small car

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