MG Motor India Adds Six More Startups To Its Developer Programme: Here Are All Details

The 6 finalists include Highway Delite, Socialcore, InCabEx, CamCom, ClearQuote, and the Alexa-based project Meeseeks. These start-ups will be receiving a grant, will be mentored from technology experts and can get an opportunity to work directly with specialized MG teams on select projects.

MG's developer program had received over 300 entries, out of which, 60 participants were shortlisted in the first round. These teams were provided mentorship by 25 industry experts that included leadership from the company as well. It also included MG's technology ecosystem partners which made it one of the largest mentoring programs in the automotive segment.

The company aims to support the local start-up community by creating a specialized grant under the developer program. The automaker also aims indigenously innovate, develop, and contribute towards the growth of start-ups in India.

MG has partnered with various partner and giant across various fields who will be supporting the start-ups in the programme. This includes companies such as Adobe, Cognizant, SAP, Airtel, TomTom, and Unlimit; among others. It aims to find solutions within the Indian urban mobility space.

Mr Rajeev Chaba, President & MD, MG Motor India said, "MG thrives on innovation and has developed a symbiotic relationship with the Indian start-up ecosystem. Our goal is to indigenously develop a comprehensive, sustainable, and smart infrastructure for urban mobility in our country."

"The MG Developer Program has received an overwhelming response and we welcome all teams who have been signed as a part of the initiative. We look forward to mentoring and closely working with them. MG will also explore synergies with these start-ups and may deploy their solutions in its upcoming vehicles," he further added.

Speaking about the recently added startups, Highway Delite is working on making India's first free travel app to make highway travel and road trips both safe and fun. While Meeseeks is using the Amazon Alexa & MG's Voice Assistant to offer enhanced customer's service experience and digitally manage customer records.

Socialcore is using (AI) Artificial Intelligence to improved digital sales and customer interactions. InCabEx working towards creating a better in-cabin experience by personalizing car profiles as per passenger's preferences. CamCom is using AI to provide defect and damage assessment, while ClearQuote generates repair estimates via images/videos of a damaged car.

Thoughts About The MG Motor India Adds Six More Startups To Its Developer Programme

MG Motor India launched the Developer Program & Grant back in 2017 and has signed-up over 60 start-ups since. The company aims to empower the start-ups by providing them with a platform to grow. It also aims to introduce new and ground-breaking technology in automotive space and ecosystem such as engine & emissions, child in-car safety, connectivity, and electric vehicles; among others.