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FCA Launches SELECTEDforYOU Pre-Owned Car Business: Offers New & Used Jeep Compass Against Exchange
Fiat Chrysler Automobiles India has announced a launch of its all new, certified pre-owned vehicles business. Called SELECTEDforYOU, the venture will deal with new and pre-owned Jeep Compass SUVs.
Customers who want to own either a new or a used Jeep Compass now have the opportunity to trade in any vehicle they own by registering with SELECTEDforYOU at its official website.
SELECTEDforYOU is currently operational across 42 FCA dealerships in the country, and will witness an expansion across 65 dealers by August this year.
The brand launched a pilot operation of SELECTEDforYOU at Delhi, Mumbai, and Hyderabad during 2019 and will now be ensuring a nationwide presence over the next few weeks, thanks to the excellent response.
Dr Partha Datta, the President and Managing Director at Fiat Chrysler Automobiles India said, "The Jeep Compass enjoys exceptional residual value in the Indian automobile market, and that is a great opportunity for our customers."
"SELECTEDforYOU is being cultivated as a shop-in-shop business model that assures trust, confidence and peace of mind for customers. A certified pre-owned Jeep Compass under SELECTEDforYOU, promises high quality, certified standards and will be as reliable as our straight from the factory model," he added.
The brand said that they were entering the pre-owned vehicle business partially because the company is gearing up to launch all-new Jeep models in the country, and also Jeep customers will have the opportunity to upgrade.
SELECTEDforYOU accepts vehicles of any brand against an exchange for either a new, or a pre-owned Jeep Compass. Every pre-owned Jeep Compass will be certified only after a comprehensive 125-point inspection check, via verification of past ownership, service records and extensive presale on-road testing.
A SELECTEDforYOU certified Jeep Compass will be offered with a warranty of 36 months or 60,000 kilometers whichever comes earlier, and will arrive with a complimentary 24x7 Roadside Assistance service.
Thoughts About FCA's SELECTEDforYOU Pre-owned Vehicles Business
The pre-owned car market is expected to be a massive cash cow for the industry over the next few years. We are not surprised that FCA has taken a decision to launch its own pre-owned cars division. In fact, we expect more manufacturers to launch company owned pre-owned cars businesses.