Mahindra Two Wheelers has successfully concluded its first ever Mahindra Mojo 'Desert Trail'. The trail was flagged off from Jaipur on December 17, 2016, and ended in Ahmedabad on December 25, 2016.
A total of 30 riders from across the country were part of the trail and covered a total distance of over 2,500 km. The ‘MOJO Tribe' rode through some of the toughest terrains in North Western India and conquered the deserts of Jaipur and Rann of Kutch.
The riders experienced cold climates and discovering the sandy terrains in tough conditions. They explored some of the spectacular routes and visited some of the most desired destinations during the desert trail.
The desert trail included riding through sand dunes in the expanse of the white desert in Rann of Kutch. The trail was held across two legs from Jaipur to Bhuj and Bhuj to Ahmedabad.
The riders or the tribesmen as Mahindra calls them, spent two nights at the exotic Sam Sand Dunes, visiting Jaisalmer fort and Longewala War Museum while paying tribute to the men in uniform who sacrificed their lives in the line of duty.
The tribesmen visited the supposedly haunted village of Kuldhara before heading to Dhordo Tent City during the India's biggest and vibrant White Desert Festival - Rann Utsav.
Before concluding the ‘Desert Trail', the riders covered Haji Pir Dargah, Mata No Madh, Koteshwar temple and Lakhpat fort, and headed towards the north western coast to experience the sundown at Mandvi beach.
Naveen Malhotra, Sr. General Manager - Sales, Marketing & Product Planning, Mahindra Two Wheelers Ltd said, "With every trail, the MOJO's brand philosophy of ‘Born For the Road' is re-lived and increasingly strengthened amongst the tribesmen. The exotic routes and experiences during the Desert Trail, embodies the joy of riding & brotherhood, just like our previous trails - The Jungle Trail, The Mountain Trail and The Coastal Trail.
He further added, "The MOJO is the perfect machine for every biker who is passionate about touring, and this trail further helped strengthen the bike's reputation among Motorcycle travellers."
Talking about the bike, the Mahindra Mojo is powered by the 295cc liquid cooled single cylinder engine producing 26.82bhp and 30Nm of peak torque.
To ride the bike long distances, the Mojo comes with a 21-litre fuel tank and is wrapped with Pirelli Diablo Rosso II, Tubeless Radial tyres.
Watch the video of the Desert Trail of the Mahindra Mojo of the entire trail of 2,500 km by 30 riders across the country.
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