The scooter market is growing by the day in India. One has a variety of choices while buying a scooter in the country, and manufacturers are increasingly organising events and promotional campaigns to interest the customers.
After a successful chapter in Mumbai, on June 7th, 2015, Mahindra organised a breakfast run in Bangalore to promote the Mahindra Gusto. Led by celebrity food bloggers, Archana Doshi, Nivedith G and Nandita Iyer and other foodies, Mahindra chose 8 Bangaloreans from their social media campaign - #GoGustoRides - on a breakfast ride across the city. There were hungry and excited winners riding the Gusto, early in the morning across the city for Bangalore's best dosas and idlis.
The trail kicked off from Synergy Mahindra showroom in Basavanagudi and the first stop was for the mouth-watering ‘Saagu Masala Dosa' in Vidyarthi Bhavan. The wait on a Sunday morning at these joints for an early meal made the dosas taste even better.
"My Experience on gusto was pretty good with small new features does make a difference and it did blend well with the #GoGustoRides food trail as well hopping on and going around to tiffin rooms with a pack of hungry foodies. It couldn't be better than this," says Nivedith G, who led the delicious ride.
The 20-odd-kilometre ride to Vidyarthi Bhavan, MTR, and Hallimane in Malleswaram, brought out the cheer in the participants, who braved the battering sun and rode around the city for lip-smacking badam milk, fruit salad at MTR and ended with fruit juice at Hallimane.