Bajaj usually does not make advertisements, however, when they occasionally do, you can bet they will be exciting. The Indian two wheeler giant had launched its refreshed Pulsar range in April, 2014. They have now developed a brand new TV commercial encompassing their range.
The Indian two wheeler giant has introduced two tone paint scheme for its Pulsar 200 NS, Pulsar 220 and also its 180 and 150 models. Bajaj believes the new two tone livery is dressed to thrill. The commercial was first introduced on Facebook, where it received an overwhelming response.
Sumeet Narang, VP (Marketing), Bajaj Auto explains, "We are confident that the new avatars of Pulsar will appeal to the new age biker, who is seeking a bike that not only offers great technology, but also unparalleled aesthetics."
He further added, "The television commercial showcases the stunning new looks and acknowledges its inspiration. An ode to Pulsar's greatest advocates."
The new Bajaj Pulsar TV commercial shares the original DNA of their commercials. The video displays stunt riders performing difficult stunts on their pulsar machinery. The commercial is 45 seconds long and displays the entire range of its two tone livery. For the first time it has a white paint scheme instead of the traditional black Pulsar's.
For the first time an ad has captured one of the most difficult stunts called 'Kangaroo'. Not only is the stunt difficult, it also is tough to capture with a camera. However, you can see it in the video below to believe it.
Video: Bajaj Pulsar In A New Thrilling Avatar!