Toyota On Reverse Gear, To Launch New Models In India

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Japanese auto maker, Toyota will launch more cars to boost its sales in India. Earlier, Toyota announced that it will freeze new cars for India, but reversed its decision, after Supreme Court lifted the ban on sale of big diesel cars in Delhi.

Chief Executive, Asia, Middle East and North Africa, Hiroyuki Fukui said, Toyota will focus on India and will launch new cars to meet customer demands. This decision was taken after Supreme Court lifted ban on sale of diesel cars above 2000cc Delhi-NCR.

Read Also: Toyota Will Not Launch Any New Models Soon In India

Toyota was badly hurt by Supreme Court ban. It cost Toyota an estimated Rs 1,700 crores and about 8,500 vehicles. Delhi-NCR has 7 to 8 percent of shares in total sales in the country. Toyota Kirloskar Chairman, Vikram Kirloskar, said they are happy with lift of ban from Supreme court. Kirloskar also hinted on the launch of Lexus and Daihatsu.

Kirloskar said that, the new products are being worked in Japan, and they are eager to bring them to India. Currently Toyota Kirloskar has two production units in Karnataka, with combined capacity of 3,10,000 units per year.

Fukui said that, Toyota needs local production in India, but due to circumstances, the production is limited right now.

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Story first published: Tuesday, August 30, 2016, 10:46 [IST]
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