Tesla Leads Mercedes-Benz And BMW From The Front

Written By:

Tesla Model S is continuing to rule the luxury car market with nearly third of the market share in the category. Tesla has extended the lead over its competitors such as Mercedes-Benz and BMW as the U.S. sales grew by 59 percent in the third quarter compared to previous year.

The disclosure comes as a surprise as the electric carmaker rarely reveals the sales numbers of its range of cars. Tesla revealed the number of the Model S sold in last year's third quarter surged from nearly 5,800 units to an approximate 9,200 this year.

With this the electric carmaker has captured third of the market share in the luxury car market in the U.S.

The announcement shows the rising popularity of the Model S over models from rivals like BMW and Mercedes-Benz.

Coming close to the sales of the Model S is Mercedes-Benz's S-Class and the BMW 7-Series, which sold 4,900 and 3,600 units respectively.

Some reports suggested Tesla had taken the top spot in February this year in the American luxury car market. While Mercedes-Benz's S-Class witnessed a decline of 9 percent, BMW's 7-Series shot up by 219 percent.

BMW Chief Executive Harald Krueger had announced plans to challenge Tesla by systematically electrify all brands and model series.

He foresaw plug-in hybrids and all-electric cars across the BMW and Mini brands which could account between 15 percent to 25 percent sales in the next 10 years.

Keeping his word, BMW has recently revealed the new-generation 5-Series with a plug-in hybrid option as well.

Story first published: Friday, October 14, 2016, 17:24 [IST]
Please Wait while comments are loading...

Latest Photos