Mahindra and Mahindra had conducted a lucky draw from October 3 to November 15, 2015. The lucky draw was in association with Mahindra Reva Electric Vehicles. Several individuals took part in the 'Festival of Goodness' lucky draw.
On January 7, 2016, the winner for Mahindra Reva's 'Festival of Goodness' was announced. To take part people had to only test drive a Mahindra's e2o electric vehicle. After which, a scratch card was provided, if the individual purchased the vehicle during the lucky draw period.
Participants entering the lucky draw had to provide their vital details. Also, a small write-up on how Mahindra e2o is driven by goodness was needed. Mahindra confirms assured gifts on each purchase of their e2o electric vehicle in India.
Dhruv Gupta from Jaipur won the bumper prize from Mahindra's Festival of Goodness'. The citizen of Jaipur has won himself a trip for two to Singapore. Mahindra made sure that none of their customers feel sad with several other assured gifts.
Eight individuals won e-vouchers for iPhone worth Rs. 60,000 each. Another eight winners won 22kt gold coin worth Rs. 13,500, along with eight more winning Rs. 4,900 each. Only four won an LED TV each worth Rs. 50,000. There were 72 winners that won Rs. 1,000 each in the lucky draw.