Lamborghini has appointed Silvia Saliti as the new Marketing and PR Manager for SEA, Oceania and India region with immediate effect.
Saliti was the former Marketing and Communications Regional Manager, Asia Pacific, Bentley Motors Singapore for Bentley Motors.
Her role as a Marketing and PR Manager will be to diverse marketing and PR activities carried out in SEA, Oceania and India.
Silvia has more than 20 years of experience in communications and has an extensive knowledge of marketing.
This will help Lamborghini to strengthen its position within the Asian auto industry. Her knowledge and insights will play a key role in how Lamborghini reaches its customers.
She has had an extensive experience in this industry, having worked with Ferrari, PRAMAC, Alfa Romeo and Piaggio in the last 15 years.
General Manager of Automobili Lamborghini Asia Pacific, Andrea Baldi said, "I am delighted to welcome Silvia as the Marketing & PR Manager SEA, Oceania and India."
He added, "Silvia brings with her 20 years of experience in the automotive industry, and her expertise and understanding of communications will allow us to better connect with consumers in an ever-growing market for Lamborghini, especially following the announcement of the arrival of the Lamborghini SUV, URUS, announced in 2018."