With Hyundai celebrating 20 years in India, the company is a confident automobile manufacturer in the country. Now, they want to move aggressively with at least two models every year for India and keep the momentum going.
In a recent interview with Economic Times, Young Key Koo, Hyundai India's new CEO, has said that in 2019 they will bring the sub-four metre, 1000cc compact SUV. An apparent move to rival the Ford EcoSport and Maruti Vitara Brezza.
Currently, they have the Creta which caters to the sub-compact SUV and nothing under the segment of sub-four-metre compact SUV. With India looking towards more of SUV than cars, Hyundai wants to have models in each segment and remain competitive in the market.
On the design front, the Hyundai Carlino which was showcased as a concept at the recently held Delhi Auto Expo 2016, the SUV looks attractive with bold and muscular design language. This will tone down to the production version of the Carlino to be more relevant to the market condition.
All eyes will be on the pricing of the Carlino as this would be crucial for Hyundai, you can expect a lot of localisation and parts used in existing fleet of cars and SUVs. Companies with models like Maruti Vitara Brezza, Ford EcoSport, Mahindra Nuvosport and TUV 300 will be the direct competitors in this segment.
Apart from this, Hyundai will celebrate its 20 years in India by offering two special edition variants in the Xcent and Grand i10 segment with more features at no extra cost this year. In 2017, they plan to go hybrid and bring in soft hybrids to its models or it can be on newer models.