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Daimler AG appoints Gorden Wagener As Its Chief Design Officer
“We are delighted that, under the leadership of Gorden Wagener, our design team is among the best in the industry.”
The
Daimler
AG
Board
of
Management
promoted
its
head
of
design,
Gorden
Wagener
as
the
Chief
Design
Officer.
By
doing
this,
Daimler
says
it
is
strengthening
the
significance
and
the
responsibility
of
the
role
of
design
for
the
company,
its
products
and
the
global
brands.
Since mid-2008, Wagener has been working in Daimler AG's globally operating design unit. He and his international team are responsible for the design of the company's brands and products.
Wagener and his team is not only based in Sindelfingen but also operates in Advanced Design Studios across the globe, which includes California, Italy and China, and in five more of the Group's sites.
Dr Dieter Zetsche, CEO of Daimler AG and Head of Mercedes-Benz Cars said, "Good design is much more than simply creating beautiful products: it combines function with fascination and gives brand values an unmistakable form.
"We are delighted that, under the leadership of Gorden Wagener, our design team is among the best in the industry. Because the global sales success of our vehicles is, after all, in part due to their outstanding design."
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