After separation from partner Nissan, Ashok Leyland is gearing up for its solo journey. The company plans to introduce 8-10 products over the next three years in the light commercial vehicle (LCV) space. For this new plan, the firm will entail an investment of up to Rs 400 crore.
Hinduja Group flagship now aims to become a full range player in the LCV space by introducing updated versions of its existing products and also with a line-up of new vehicles. The LCV category is now ruled by Tata Motors and for competing, Ashok Leyland will have to come up with a really strong line-up.
Vinod Dasari, Ashok Leyland Managing Director said, "We will add a lot more models. We are planning on our own and we will have a bunch of new models coming in. We will have a full range of LCVs over the next 2-3 years."
He added, "There will be variants, there will be new models, new platforms. Maybe around 8-10 different models will come."
When asked about the new line-up, he said the first of the new products will hit the roads as early as next six months. He also said about future LCVs, "The new technology for the new products would be in-house."
Dasari added, "We believe in the LCV business and we want to be able to offer a full range of vehicles to our customers. We are only in the medium and heavy commercial vehicle space...Many of our customers, who own larger vehicles also want small vehicles, so we believe in this business and we will continue to invest in this business and grow it."
Last month marked the end of Ashok Leyland's and Nissan's 8-year-old partnership. Both of them agreed to part ways with Nissan agreeing to sell its stake in three joint ventures to the Indian partner.
Ashok Leyland will continue to build the vehicles under a licensing agreement, Dost and Partner. Back in 2008, Ashok Leyland and Nissan had formed three Joint Ventures (JV) - Ashok Leyland Nissan Vehicles (ALNVL) for vehicle manufacturing, Nissan Ashok Leyland Power Train (NALPT) for making powertrains and Nissan Ashok Leyland Technologies (NALT), a technology JV.
Dasari also added, "As of now we are not planning a new capacity. We have an existing capacity which is underutilised so we will first ensure that is fully utilised."