Tata Motors will roll-out a nationwide Mega Service Camp for its passenger vehicle customers, starting from 20th November to 26th November, 2015. This Free Comprehensive Vehicle Health Check Up campwill be organized in all Tata Motors Dealerships and Authorised Service Centers (TASC's) across 287 cities. Extending the benefits of this programme to over 1000 locations, Tata Motors is also partnering with Indian Oil Corporation Ltd. (IOCL) to provide these services at its select petrol pumps across the country.
Tata Motors has associated with over 16 suppliers who will offer a discount of up to 10% on accessories, various value added services and oil & lubricants. Through this camp, customers can avail of free top wash and free comprehensive vehicle health check-up. These will be accompanied by discounts of up to 20% on Tata Motors original parts and labour charges and other special offers such as a discount of INR 699 on Value Care (Gold AMC), INR 1000 off on Extended Warranty retail policy, up to INR 1000 off on new batteries, special offers on exchange programme of Tata cars, roadside assistance retail policy, attractive insurance renewal offers.
Commenting on the initiative, Mr. Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motorssaid, "With a drive to create more opportunities to service our customers, we are proud to launch the third phase of the Mega Service camp. With the success of the previous two camps, we are very encouraged, to further showcase the strengths and capabilities of our extensive service network and offerings. We are on a transformation journey and want to offer our customers the best quality service. Customers have acknowledged our efforts and our jump to the 3rd position in JD Power CSI 2015 is a testament to our efforts taken in this direction. With initiatives like the Mega Service Camp, we look forward to offer our customers an enhanced service experience."
The Mega Service camp is the third in the series this year. In the previous two camps the company serviced over 2.25 Lakh cars. Enriched Purchase Experience and Excellent Quality of Service are key pillars of the company's customer centric strategy under Horizonext umbrella. Tata Motors has rolled-out several new, even industry leading service initiatives last year. The elevation from 7th position in 2011 to 3rd position in JD Power India Customer Service Index (CSI) Study 2015 is a proof of consistent focused efforts in this direction. The Company will continue to provide contemporary customer experience across its dealerships and create more opportunities to service customers.