India's leading automobile manufacturer, Tata Motors has recently launched it all new hatchback. They christened their new hatchback as ‘Bolt' and explain it is a step towards the future. Under new leadership they have also launched the Zest compact sedan last year.
The Bolt gets similar engine as the Zest, however, it misses out on the AMT option that was popular in the compact sedan. The Indian manufacturer has not tweaked the engine for their Bolt. They will provide both a petrol as well as diesel option.
Tata Motors is betting high on the success of their new hatchback. They have already launched their first TVC for Bolt called ‘Get Set Bolt'. Now the manufacturer is aggressively promoting their vehicle and has come up with a second TVC for their all new vehicle.
In their second TVC as well Tata Motors has promoted their Multi-Drive. They have three modes in their vehicle Eco, City, Sports. The Bolt hatchback has several other features that are unique in its segment.
Tata's Bolt also comes with a host of safety features like dual airbags for front passengers, 9th generation ABS by Bosch, EBD, Corner Stability Control and speed sensing door lock. It has a sporty avatar and premium in cabin feel, however, it still has body shape reminiscent to Tata vehicles.
The Bolt has been launched at attractive introductory prices. Base petrol model costs INR 4,50,100 while the feature rich model costs INR6,13,966 ex-showroom, Bangalore. Diesel base model is priced at INR 5,59,074 and the top end model costs INR 7,12,020, ex-showroom, Bangalore.
Video:Tata Launch 2nd TVC For Bolt Hatchback!