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Maruti Suzuki Nexa Premium Showroom To Open In Mumbai
Maruti Suzuki Nexa showrooms will be providing only their premium vehicles in India. Currently they are offering only Ciaz in this range and are soon to launch S-Cross, which will also be sold through this outlet.
The Japanese manufacturer will be setting up over 100 Nexa showrooms in the coming six to eight months. They plan to inaugurate two Nexa dealerships in Mumbai.
The first will be in Andheri West on new Link Road and the second would come at Phoenix Mills compound, Lower Parel. Customers will be provided with a premium experience.
Kenichi Ayukawa, MSIL Managing Director & CEO, commented, "NEXA provides a new experience of hospitality from Maruti Suzuki. Indian market and Indian society are rapidly changing and new segments of customers are emerging."
He further added, "We have to take new initiatives to meet diversifying expectations from our customers. The mission of NEXA is to offer innovative value and direction so that we can adequately respond to the new segments of Indian customers and offer them the experience which they value."
Maruti Suzuki will be hiring several Relationship Managers to provide a premium customer experience. The showroom will be equipped with iPads for an improved virtual experience.