General Motors India announced that they would be organising an 100 hour sale. This offer is for customers and is called as ‘Chevrolet 100 Hour Sale'.
The American based manufacturers sale has commenced from 18th June to 21st June, 2015. The 100 Hour Sale is applicable at 242 dealerships of Chevrolet across India.
Rajesh Singh, Vice President, Marketing, Sales and After Sales, GM India, expressed, "At General Motors India, it is our constant endeavor to keep up the excitement in the marketplace by offering value for money packages and attract more people to the Chevrolet fold."
He further added, "In continuation to these efforts, the company has also planned a multi-media communication campaign to reach out to its esteemed customers to create brand awareness and generate additional footfalls for enthusiasts to avail this limited period offer."
Chevrolet 100 Hour Sale is applicable on select products:
- The Cruze will receive benefits worth INR 1,00,999.
- Chevrolet Beat will attract benefits worth INR 70,499.
- The Sail by Chevrolet will be offered with INR 64,499 worth benefits.
- Chevrolet Enjoy will attract offers worth INR 62,500.
There will also be an additional one-time benefit on every purchase during this period and you could win a two gram-gold coin.
Chevrolet India is also working on improving customer experience with their products. They have introduced Chevrolet Complete Care programme, which includes 24x7 roadside assistance and free pick-up and drop service for women vehicle owners.