Chevrolet Shocks 100 Million Viewers

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Chevrolet, the American carmaker shocked nearly 100 million fans just minutes before the kickoff of Super Bowl XLIX.

Just before the kick off, televisions went blank, making people think that televisions have failed, only to get their attention to advertise the Chevrolet Colorado pickup truck.

The football game on TV, just before the kickoff, had static and eventually went blank. People freaked out, before eventually realising it was intentional.

The Chevy Colorado was advertised after the blackout, saying during a time like this, having 4G LTE Wi-Fi in a Colorado could allow uninterrupted live streaming of the game.

The Super Bowl Most Valuable Player will receive an all new 2015 Chevrolet Colorado with 4G LTE Wi-Fi after the game.

The Chevy Colorado is available with two engine variants, a 2.5-litre DOHC VVT engine and a 3.6-litre DOHC V6 engine. The engines produce 200 and 305 horsepower respectively.

Both the engines offer a 2 wheel and a 4 wheel drive variant and have optional automatic transmission version.

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Story first published: Monday, February 2, 2015, 12:52 [IST]
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