Hyundai Faces Stiff Competition, To Upgrade Verna

South Korean automaker Hyundai, is all set to give the Verna a midlife facelift owing to the strong competition from the Japanese carmaker Honda and Indian car maker Maruti.

The Verna sales have dropped dramatically this year when the Honda City was launched with a punchy diesel engine.

While sales dropped 26 percent for the Korean model during the first five months of this financial year, the City sales have tripled in number.

Verna sales have dropped from 20,759 units during April-August last year to just 15,462 units sold during the same period this year. The Honda City on the other hand sold 9,855 units a year ago and sold 30,447 units this year.

Adding insult to injury for Hyundai was the launch of the Maruti Suzuki Ciaz, which is cheaper to buy and maintain compared to the Verna. The Ciaz has already received more than 13,000 bookings and about 4,000 units have already been delivered.

The Verna will receive external changes while the interiors will more or less remain the same and the Korean company will retain the two power plants the 1.4-litre and the 1.6-litre engines while it may be tweaked up a little.

The facelift version of the Fluidic Verna has been launched in Russia already, named the Solaris.

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Story first published: Monday, October 20, 2014, 17:17 [IST]
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