Singapore Airlines To Be Formula 1 Singapore Grand Prix Sponsor

Singapore Airlines has signed a deal with the Formula One Group to be the title sponsor of this year's race in the island country.

The event will thus have the title 2014 Formula 1 Singapore Airlines Singapore Grand Prix. The race is the 14th event in the F1 calendar and will take place from September 19th till September 21st at the Marina Bay Street Circuit.

The 2014 Formula 1 Singapore Airlines Singapore Grand Prix will be a night race, as it has always been.

"We are thrilled to be taking up the title sponsorship of one of the most exciting races on the F1® calendar, and we are especially pleased to be doing so in the lead-up to Singapore's 50th birthday next year," said Singapore Airlines CEO, Mr Goh Choon Phong.

"Singapore Airlines has always supported the development of both sports and tourism. Through our involvement with the world's first F1® night race we will be able to enhance both for the benefit of Singaporeans and visitors alike."

Formula One Group CEO Mr Bernie Ecclestone added: "We are very happy to have Singapore Airlines join the Formula One family by becoming the Title Sponsor of the extremely popular FORMULA 1 SINGAPORE GRAND PRIX, which was the first Formula 1® night race, and demonstrates Singapore's forward thinking, an attribute Singapore Airlines has always achieved."

Said Mr. Ong Beng Seng of Singapore GP Pte Ltd: "We are delighted to welcome Singapore Airlines as Title Sponsor for the FORMULA 1 SINGAPORE GRAND PRIX. Given the iconic brand's phenomenal global reach, this synergistic partnership will provide the widest exposure and fantastic opportunities in the promotion of both Singapore and Formula 1® around the world."

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