Mercedes-Benz has been launching several new products in India. Their most recent launch is going to be their new C-Class, which will be launched on 25th of November, 2014. They will also be launching their CLA-CLass in India by early 2015.
This year the German luxury car maker has launched several products, however, they are also increasing their dealer network. Mercedes-Benz India has inaugurated their 66th dealership in the country.
The newly inaugurated three-pointed star showroom is in Nashik. Indisch Motoren is a 3S facility and is located at A-22, MIDC, Ambad, Nashik. Mercedes-Benz know the importance of having a wide network in India, which will benefit them in the long run.
It has taken over eight months to build Indisch Motoren facility. The dealership has seen an investment of INR 10,00,00,000 and is expected to serve customers of Nashik exclusively. The facility is spread across 54,000 sq. ft. and can display 11 Mercedes vehicles.
Indisch Motoren will be recruiting 40 individuals for their sales and service teams. At the Nashik facility will be an exclusive Mercedes Cafe. They will also display their accessories and will have a customer lounge as well. The facility will be capable of servicing 14 vehicles at a time.
Eberhard Kern, Managing Director and CEO, Mercedes-Benz India expressed, "2014 has been an exciting year for us with world class products launches and an aggressive network expansion. We planned to inaugurate 14 new outlets this year and continue to have the densest network in the country, for any luxury car maker."
He further added, "Inauguration of Indisch Motoren underlines our commitment for our growing customer base in emerging markets like Nashik, which will be key growth drivers in the long-term for the brand."