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Fluidic Hyundai Verna Wins Car Sabha Elections 2014
South Korean automobile manufacturer Hyundai is India's largest exporter of vehicles. They are second behind Maruti Suzuki in manufacturing the highest number of passenger vehicles in the subcontinent of India. The manufacturer recently organised a Hyundai exclusive called 'Car Sabha Elections 2014'.
The campaign begun owing to the major upset in recent national elections. The 'Car Sabha Elections 2014' was held by Hyundai India for corporates in Bangalore, where employees from tech parks were invited. They were asked to select their favourite vehicle from Hyundai's lineup for India.
It was no surprise as the winner of the 'Car Sabha Elections 2014' was Hyundai Fluidic Verna, which has also won the 'Best Hyundai Car of 2014'. Over eight tech parks from Bangalore took part in the campaign and 4,00,000 people placed votes.
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The Fluidic Verna by Hyundai ranges from INR 7,18,000 to INR 11,52,000 ex-showroom Delhi. The sedan is available in both petrol as well as in diesel. The engine capacities differ and the South Korean manufacturer provides 1.4-litre and 1.6-litre engines, which are available in both manual as well as automatic versions.
Hyundai had also organised a surprise for the voters of 'Car Sabha Elections 2014'. A lottery system was used to select a winner, who would win a chauffeur driven trip to a premium restaurant in Bangalore for a candle light dinner. The campaign partners for the event were 104 FM radio channel.
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