Mahindra dealerships and service centers are now accessible by 70 percent of the country. The automaker now has a total of 300 dealerships, with 614 touch points in 240 Indian cities. With the opening of the latest dealerships and service points Mahindra has established itself in the remotest parts of the country, including Kargil, Port Blair, Reckong Peo in Himachal Pradesh, Barmer and Jaisalmer.
Mahindra expands dealership network across India
Opens dealerships for sales, service and spares in the districts of Barmer and Jaisalmer
First automotive company to provide service facilities in the remotest areas of Kargil & Port Blair
April 1, 2013,Bangalore: Mahindra & Mahindra Ltd. (M&M Ltd.), India's leading SUV manufacturer, recently expanded its dealership and service network across the country. With a network reaching 70% of the districts in India, vehicles from the Mahindra stable can now be serviced even in the remotest areas of Kargil, Port Blair, Reckong Peo in Himachal Pradesh, Barmer and Jaisalmer.
Being by far the only automotive company to expand its reach in the remotest areas of India including Kargil and Port Blair, with the latter having 15 mechanical bases and 8 accidental bases. Today Mahindra has service facilities across the length and breadth of the country.
Further, the recently added dealerships in Jaisalmer as well as Barmer are 3S dealerships, well-equipped to handle enquiries for sales, service and spares requirements of customers for both the personal and commercial range of Mahindra vehicles. With a focus on customer satisfaction and customer delight, these dealerships have a showroom display area of 3,000 sq. ft. and boast of a separate customer lounge for families and drivers. The 3S dealerships have a dedicated sales team for the personal and commercial range of vehicles. In order to facilitate speedier resolution of customer service requirements, the workshop facility comprises of 14 and 16 service bays with a peak service capacity of 28 and 32 vehicles at Jaisalmer and Barmer respectively. In February 2013 a service station of 5 bays was also inaugurated in Reckong Peo in Himachal Pradesh, which can service the wide range of Mahindra vehicles.
Speaking about Mahindra's network reach across the country, Arun Malhotra, Chief Sales & Customer Care Officer, Automotive Division, Mahindra & Mahindra Ltd said, "Being a customer centric company it has always been our endeavour to provide utmost convenience to our customers and offer them best in class sales and service facilities. Hence we have further expanded our network to even the remotest locations of India. The addition of these well-equipped dealerships with world class infrastructure and service facilities will ensure that we are able to provide last mile sales and service connectivity to our customers. Today we have increased our proximity to the consumers and have assured them of high quality service when they purchase a Mahindra vehicle."
The dealerships are strategically located to provide optimum convenience not only to local Mahindra customers but also to the personal, commercial vehicles, tourist vehicles and taxi operators plying on the highways in these areas. The new dealership at Jaisalmer is located on the Jodhpur - Barmer Bypass Road and can serve all towns and villages within a radius of 120 km of Jaisalmer.
The Mahindra dealership at Barmer located on National Highway No. 15 will serve towns and villages in a 120 km radius of Barmer. Mahindra has an expansive reach of 300 dealerships with 614 touch points across 240 cities and a total of 1,300 up-country outlets in 900 towns/semi-urban and rural areas across the country.
About Mahindra Group
The Mahindra Group focuses on enabling people to rise through solutions that power mobility, drive rural prosperity, enhance urban lifestyles and increase business efficiency.
A USD 15.9 billion multinational group based in Mumbai, India, Mahindra employs more than 155,000 people in over 100 countries. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology and vacation ownership. In addition, Mahindra enjoys a strong presence in the agribusiness, aerospace, components, consulting services, defence, energy, financial services, industrial equipment, logistics, real estate, retail, steel and two wheeler industries.
In 2012, Mahindra featured on the Forbes Global 2000 list, a listing of the biggest and most powerful listed companies in the world.