Toyota has launched yet another Etios brand limited edition. We had earlier discussed about the Toyota Etios Liva TRD Sportivo limited edition. Click here to read more on that. Toyota now has launched a limited edition Etios Sedan TRD Sportivo.
The Japanese manufacturer is using various steps with regards to brand promotion. The company will soon launch limited editions of the Fortuner and camry as well. A few weeks back, they had launched a limited edition Toyota Innova Aero as well. Click here to read more on that.
Toyota is looking at building a sporty image for the Etios brand via these promotions. The Etios sedan TRD Sportivo limited edition will be offered in petrol and diesel variants. The Etios sedan, now gets Toyota Racing Development (TRD) designed bumpers and side skirts.
What are your initial thoughts. Do you like the Etios Sedan TRD Sportivo limited edition. What could have Toyota done better?
To enhance the sporty image further, Toyota has thrown in 15 inch gunmetal finish alloy wheels. As seen from the image, the Etios Sedan TRD Sportivo comes with TRD decals on the door panel. Apart from these stand out features, the branding is showcased in the interiors as well. The limited edition Etios sedan is being offered only in white and symphony silver.
Toyota is making it quite clear that they are targeting the younger generation, with this special edtion Etios. If you are interested in getting hold of this edition, get ready to shell out INR 6.25 lakhs for the petrol version and INR 7.31 lakhs for diesel version.
*** Prices mentioned are ex-showroom.