Mahindra is planning to enter the compact car segment by building a hatchback based on the new Verito sedan. Mahindra has built the Verito on the Renault Logan's platform that it obtained following its joint venture with the French carmaker a few years ago.
Mahindra's CEO Pravin Shah has revealed that the company was planning to build a variety of vehicles based o the Verito platform starting with a compact hatchback. There were reports about Mahindra launching a compact sedan version of the Verito but the carmaker has retained the dimensions of the sedan above the four meter mark.
The Verito hatchback will result in Mahindra entering the most competitive segment in the Indian car market. Mahindra has confirmed that it will be launching a sub four meter compact sedan of the Verito. Mr Shah said if there is demand for such a product, a Verito hatchback could be developed.
Building a new car based on an existing platform is financially more viable for a carmaker as it does not need to spend time and money on the development of a new platform. Mahindra will not be the first carmaker to use same platforms to build different models. Maruti Suzuki builds its Swift, Swift DZire sedan, Ritz hatchback and the Ertiga MPV on the same platform.
Mahindra is using the Logan's platform to build the rechristened Verito. When asked if Mahindra needed to take Renault's permission to build the Verito hatchback, Mr Shah said Mahindra was free to use the platform however it wishes to.
Mr shah made these comments during the new Mahindra Verito's launch. The new Verito is a refreshed version of Mahindra's first sedan. It has received quite a number of cosmetic changes and has more features to boast about. Aimed at other entry level sedans such as the Ford Classic, Swift DZire, Toyota Etios and Tata Indigo, the Mahindra Verito is available with both petrol and diesel variants.