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Mitsubishi Outlander Price Hiked By 2 Percent
Mitsubishi has announced that it will increase the price of Outlander, the recently launched SUV of the Japanese maker by 2 percent. The price hike, however will be implemented from September 2010. The company clearly stated that the new prices are not a hike, but just the secession of introductory offer. In May 2010, Outlander was launched and priced at Rs. 19.95 lakh (ex-showroom).
According to Mr Vijay Kumar, Business Head and Vice President of Hindustan Motors, the Outlander price will be increased because the earlier price was an introductory one. He also added that the new price will be about two per cent more and will be implemented from September 1st. The VP also told that the company sold about 150 units of the Outlander last month compared to 35-40 units of that the old version sold. Mitsubishi is expecting to sell 250 units in August 2010.
Mitsubishi, is the sixth largest automaker in Japan and the seventeenth largest in the world by global vehicle production. The company, which has been in India since 1998 in a JV with Hindustan Motors, had announced to launch its Evolution series of cars and a new variant of its SUV Pajero this fiscal as it hopes to double the sales in 2010-11 from about 2,200 cars in 2009-10.